Sports Business & Marketing - Land Your First Job In Sport

Break Into Sport: Your Pathway to a Career in the Dynamic World of Sport

Discover a Rewarding Career in Sport Business

Are you passionate about sport and looking for a fulfilling career? The Sport Calling Break Into Sport online course provides the essential knowledge and practical skills to launch your career in the exciting and ever-evolving sport industry. Backed by industry experts from Sport Collective, a leading sports marketing agency based in London, this course is designed to empower both aspiring and current sport business professionals.

What You'll Learn: A Comprehensive Overview of Sport Business

This course offers a deep dive into the core disciplines of sport business, equipping you with the insights needed to identify your ideal role. We move beyond theory, providing real-world knowledge and expertise to help you excel.

• Sport Business Today: Understand the fundamentals of sport business, including revenue generation, marketing, communications, and broadcast. Learn how to position yourself as a knowledgeable professional.
• Sponsorship: Explore the world of sponsorship, differentiating it from advertising, and learn how to build and market effective partnership programs.
• Licensing & Merchandising: Gain a solid understanding of the licensing industry, from terminology to deal structuring, and learn to create successful licensing and merchandising programs.
• Marketing: Master the art of reaching fans and developing effective sports marketing strategies in a fast-paced environment.
• Broadcast Media Rights: Understand the vital role of media rights in sport business, including key principles, parties involved, and sales strategies.
• PR & Communications: Develop the skills needed to succeed in PR and communications within sport, including strategy development and campaign measurement.
• Athlete Management: Discover the intricacies of athlete management, the importance of communication, and the role of managers in the sport industry.

Personal & Career Development: Unlocking Your Potential

The course goes beyond technical skills, focusing on your personal and professional growth.

• Find Your Passion & Unleash Your Potential: Identify your strengths and passions and translate them into potential career paths within sport business.
• Landing Your First Job in Sport: Receive a practical, step-by-step guide to crafting a compelling CV, cover letter, and personal brand.
• Personalized Feedback: Benefit from one-to-one coaching and mentoring during the lockdown period. After course completion, submit your work for detailed feedback on your CV, cover letter, and personal branding.

Meet Your Expert Tutors

Our experienced team brings a wealth of knowledge and real-world experience to the course:

• Peter Daire: Founding Partner of Sport Collective, with 20+ years in sport business, including roles at The FA and Sky Sports. A retained FIFA consultant.
• Sean McAuliffe: Founding Partner of Sport Collective, a retained UEFA consultant, and former Global Head of Business Development at The FA Group.
• Matt Cutler: Sports journalist and communications expert with extensive experience in sport business media, including former Editor of SportBusiness International.

Course Recognition & Support

Upon completion, you'll receive a digital certificate acknowledging your engagement and successful completion of the course. This certificate can be used to enhance your application credentials.

Special Offer: During the lockdown, all new sign-ups receive one-to-one coaching and mentoring!

Don't miss this opportunity to break into the exciting world of sport business. Join the Sport Calling Break Into Sport course and start building the career you've always dreamed of!