Social Media Marketing Advertising with Dekker (SMMA)

Unlock Explosive Customer Growth with This Comprehensive Social Media Marketing Course

Ready to significantly increase your customer base? This groundbreaking Udemy course, led by a former VP of Marketing with a top MBA, is your ultimate guide to mastering social media advertising and driving real results.

Learn directly from an experienced professional with over a decade of hands-on experience on platforms like LinkedIn and Facebook. I’ve held leadership roles at Google accelerator startups and Sony as a Global Marketing Manager, and have a proven track record of helping countless small startups thrive through strategic social media marketing.

My background includes teaching college-level digital marketing and studying at the Kellogg School of Management, consistently ranked #1 for marketing – the same institution where Philip Kotler, the father of modern marketing, teaches!

This course is laser-focused on customer acquisition and lead generation through social media marketing & advertising. While emphasizing rapid and cost-effective results, we'll also explore long-term brand building strategies and leveraging social media marketing KPIs for sustained growth.

Here's a detailed look at what you'll learn:

• LinkedIn Lead Generation & Customer Acquisition: Master strategies to find and convert high-value leads on LinkedIn.
• Facebook for Cost-Effective Social Media Marketing: Learn to run highly efficient ad campaigns on Facebook.
• Multi-Platform Advertising: Explore effective advertising on Twitter, Snapchat, TikTok, Quora, Reddit, YouTube, Google, Spotify, and Amazon.
• Advanced LinkedIn Advertising Methods: Discover sophisticated techniques to optimize your LinkedIn ad performance.
• Advanced Social Media Marketing Targeting Techniques: Uncover powerful targeting strategies that give you a competitive edge.
• Leveraging Instagram within Facebook Ads: Maximize your reach and impact by integrating Instagram into your Facebook advertising.
• Real-World Examples & Case Studies: Benefit from numerous examples of projects I've personally managed, alongside case studies drawn from industry leaders like Facebook.

This course is ideal for marketing managers, marketing consultants, and anyone looking to elevate their social media marketing skills.

By the end of this social media marketing course, you will be able to:

• Acquire customers quickly and affordably through targeted social media campaigns.
• Run effective advertisements across Facebook, LinkedIn, TikTok, Twitter, and more.
• Optimize your campaigns to maximize ROI (Return on Investment).
• Implement advanced targeting techniques that are often overlooked.
• Generate both short-term revenue and long-term growth from social media ads.
• Master various ad formats, including videos, images, inbox messages, and more.
• Amplify organic content with strategic paid media.
• Plan social media ads for every stage of the marketing funnel.
• Develop a coherent social media advertising plan that drives results.

Ready to transform your marketing? Let's get started!

Sincerely,

Dekker Fraser, MBA
Your Social Media Marketing Instructor