Platform Business & Strategy

Discover the power of platform business models with this comprehensive online course. Platforms are reshaping industries, and this course cuts through the noise to provide a clear understanding of their core concepts.

You'll gain a practical toolkit to analyze and develop platforms, and importantly, identify if a platform strategy is right for your firm. We'll delve into key trends and potential platform vulnerabilities, like multi-homing, equipping you to build defensible platform businesses.

What you'll learn:

• Platform Foundations: Master the fundamental principles and mechanisms driving successful platforms.
• Platform Analysis: Learn to evaluate existing platforms and understand their underlying business models.
• Platform Launch Strategies: Develop effective strategies for launching new platforms.
• Building Defensible Platforms: Acquire tools and techniques to transform your products into robust and protected platforms.
• Platform Business Strategy: Apply platform business principles through real-world examples and case studies.

This course features seven engaging video lessons with downloadable resources, guiding you from basic platform understanding to advanced strategic application. Stop chasing the hype and start building a successful platform business. Learn how to leverage platform strategy to unlock new opportunities for your organization.