[Neu] GEO: So wirst du in 2025 in ChatGPT & Co. sichtbar

Generative Engine Optimization (GEO): Unlock Visibility in the AI Era

My name is Jonas Frewert, digital visibility consultant and founder of geoagentur – a specialized agency focused on Generative Engine Optimization (GEO).

In this course, I'll show you how to ensure your content, business, or brand is found, cited, and recommended by generative AI systems like ChatGPT, Perplexity, Gemini, and Claude.

Why is this crucial? Because increasingly, people are asking questions directly to AI – not Google. The result? Visibility in these AI responses establishes you as a new authority. Lack of presence means being overlooked.

GEO is the answer to this paradigm shift – and the field is still in its early stages. This means now is the time to act.

What You'll Learn in This Course:

• AI Information Processing: Understand how generative AI models select, structure, and cite information.
• Content & Format Optimization: Discover which content types and text structures are favored by AI.
• Step-by-Step GEO Content Creation: Learn to create content that is specific, clear, and machine-friendly.
• Technical & Semantic Website Preparation: Prepare your website for optimal AI crawling and understanding.
• Leveraging Key Platforms: Strategically utilize platforms like Wikipedia, Quora, and Reddit to build AI reach.
• Building Trust with E-E-A-T: Implement the E-E-A-T principle (Experience, Expertise, Authoritativeness, Trustworthiness) to build credibility for both humans and machines.

Who is This Course For?

This course is ideal for anyone recognizing the changing landscape of visibility and wanting to stay ahead of the curve:

• Entrepreneurs: Ensure your offerings appear in AI-generated answers.
• Content Marketers, SEOs, Writers & Editors: Future-proof your skills and strategies.
• Freelancers, Consultants, Coaches & Experts: Become a source cited by AI.
• Agencies, Web Designers & Digital Service Providers: Offer clients real AI reach.
• Strategic Marketers: Position yourself for future market dominance.

What You'll Get:

• Concise Video Modules: Packed with practical examples.
• Step-by-Step Guides: For creating GEO-optimized content.
• Ready-to-Use Checklists, Templates & Frameworks.
• Personal Insights: From my daily work with clients at geoagentur.
• Direct Q&A: Get your questions answered directly by me, the course instructor.

I'll guide you through this course with the goal of not just understanding GEO, but implementing it effectively – on your website, in your content, or as a service you offer.

Don't wait. Not in a year. Those who want to be visible in AI responses must act before everyone else.

I look forward to seeing you in the course!

– Jonas Frewert
geoagentur