MEDDICC Advanced Competitive Sales strategies Must win deals

Master Competitive Sales with Advanced MEDDICC Training

Learn to consistently win deals, even against strong competition, with this in-depth MEDDICC sales training. Based on "The New MEDDPICC Sell More, Faster" by Jens P. Edgren (available on Amazon), this course equips you with the strategies and tools to dominate RFP (Request for Proposal) and must-win opportunities.

What You'll Learn:

• Competitive Sales Strategy: Identify, analyze, and conquer competitive sales situations.
• RFP/RFQ Qualification & Winning: Master the process of qualifying and winning formal purchasing processes.
• Advanced MEDDICC Competitive Analysis: Apply sophisticated MEDDICC techniques for in-depth competitive analysis.
• Win Strategy Selection: Choose the optimal competitive win strategy for each deal.
• Deal Reshaping: Learn proven methods to reshape deals in your favor.
• Executive-Level Selling: Effectively sell to executives and create compelling executive summaries.
• Closing Techniques: Develop strategies to confidently close deals.
• Team Communication & Resource Acquisition: Improve communication with your team and secure the resources needed to succeed.

Key Concepts & Tools:

• Competitive Analysis: Uncover your unique value proposition and differentiate yourself from the competition. Learn to conduct thorough competitive analysis in under 15 minutes, identifying key strengths and weaknesses to inform your strategy.
• Competitive Winning Strategies: Master the four most successful competitive sales strategies, drawing from world-class sales organizations.
• MEDDICC Sales Compass: Evaluate and track your competitive sales efforts, enabling proactive adjustments and improved performance.

What Others Are Saying:

"Thank you Jens for the learning & development through MEDDICC over the last two years. You've supported the team across an array of professional development, driving success and enabling us to form new and exciting processes that drive our client engagement. Look forward to continuing our development as our clients, markets and organisation evolves." - Mike Wilkisson, Sales Director at Schneider

"It is "a step up" and above all useful in competition. Especially like: Decline RFPs/tenders in a nice way and try to "come to the table" otherwise qualify early (the guys on the team, want to answer everything without meeting the customer or influencing). Packaging/"wording" of the four different types of position, head to head, reshaping, re-position, land&expand. Sell a "preliminary study" slightly below 10% of order value (8-8.5% as you say), or go-live plan to anchor a process." - Johan Nyman, KAM SD-Worx

This practical training is packed with examples and easy-to-use sales tools to help you elevate your competitive sales performance. Boost your ability to communicate effectively and secure the resources necessary to win.