Managing New Product Development

Are you ready to master new product development (NPD)? This course provides a comprehensive guide for product managers and stakeholders looking to navigate the journey of bringing innovative products and services to market.

Many professionals find themselves involved in new product development without formal training. This course bridges that gap, offering a structured approach to take an idea from its initial conception all the way to a successful product launch.

Here's what you'll learn:

• Understanding NPD Processes: Explore the typical phases, stages, and critical gates involved in common new product development processes. Gain insight into how these processes are structured for optimal results.
• Scope and Operational Considerations: Discover what falls within and outside the scope of an effective NPD process. We'll also cover essential operational management considerations to ensure smooth execution.
• Creating Compelling Product Presentations: Learn how to develop and deliver persuasive new product presentations that secure approval and drive project momentum.
• From Idea to Launch: Gain a clear understanding of the steps product managers and other stakeholders take to successfully launch new products.

By the end of this course, you'll possess the skills and knowledge necessary to effectively manage new product development within your organization. Whether you're refining existing offerings or creating entirely new ones, this course equips you with the tools for success. This course is ideal for those who have already established a company strategy, implemented a sales function, and have a strong grasp of product finance.