Major Gift Fundraising 101: Moves Management

Feeling overwhelmed managing major donor relationships? You're not alone! Major gift fundraising can be daunting, especially for newcomers. But with the right strategies and tools, you can succeed. (Even experienced fundraisers face pre-ask nerves – it's normal! The key is to embrace the challenge.)

"Moves Management 101" offers a structured process to streamline your nonprofit fundraising efforts. Learn Moves Management, a step-by-step approach to track the progress of each major gift prospect, from initial identification to successful gift receipt.

This course equips you with the skills to:

• Identify potential major gift prospects: Learn how to find and qualify individuals capable of making significant donations.
• Develop a comprehensive major gifts strategy: Structure your fundraising efforts for maximum impact.
• Track donor engagement: Monitor interactions and build stronger relationships.
• Manage the fundraising pipeline: Keep all your major gifts moving forward.
• Increase fundraising success: Ultimately, raise more money for your mission.

You'll also receive a detailed guide outlining all the necessary "moves" and tasks to launch or optimize your major gifts program.

Taught by Alison Clare Baldree, a Certified Fundraising Executive with over 12 years of experience helping nonprofits raise millions, this course provides practical, actionable insights. Alison is passionate about sharing her expertise to help you achieve your fundraising goals.

Ready to simplify your major gift fundraising process? Join "Moves Management 101" at RAISE: The Fundraising School today and start securing the funding your nonprofit needs! Learn effective fundraising techniques and build lasting relationships with high-net-worth donors.