【現場で活きる!】「数字に強い人になる」決算書と業績数字の見方・考え方

Feeling lost when promoted to management and expected to drive results? Struggling to translate financial data into actionable strategies? This course is designed for business professionals who want to master company performance metrics and become more confident in data-driven decision-making.

Are you facing challenges like:

• Unsure how to drive profitability beyond just hitting sales targets?
• Receiving feedback that your presentations lack objective evidence?
• Finding it difficult to persuade stakeholders with your proposals?
• Confused by financial statements and unsure how to apply accounting principles?
• Unable to understand company performance reports?

If you answered yes to any of these, this course is for you!

This isn't your typical financial statement analysis course. We focus on empowering non-accounting professionals to understand and leverage company performance data. Many courses offer a theoretical overview of financial statements, but often the knowledge fades quickly. This happens because learning without practical application leads to forgetting.

We believe the key to understanding company performance lies not in analyzing complex financial statements of large corporations, but within your own company's data. We'll focus on the fundamental building blocks of financial performance – sales, gross profit, operating profit, SG&A expenses, and inventory – and how to interpret them.

Furthermore, the most important metrics vary by department and role. A sales team member doesn't need to know ROE, but a deep understanding of sales and gross profit is crucial.

In this course, you will:

1. Master Accounting Fundamentals:

   • Understand the principles of the market economy.
   • Learn what accounting is and its purpose.
   • Demystify the Income Statement (P/L) and Balance Sheet (B/S).
   • Gain a deeper understanding of both statements and their relationship.
   • Review essential accounting knowledge.

2. Learn to Analyze Financial Statements:

   • Understand the importance of comparing financial statements.
   • Learn to compare performance against budget, past performance, and industry benchmarks.

3. Become a Data-Driven Professional:

   • Recognize which metrics are most important for your role.
   • Understand the importance of interpreting the story behind the numbers.
   • Deconstruct financial data into key components.
   • Practical examples of data decomposition:
     • Validating sales budget assumptions.
     • Analyzing the economic impact of store improvement initiatives.

4. Apply Your Knowledge to Your Work:

   • Actionable steps to implement what you've learned in your daily tasks.
   • Post-course implementation guidance.

After completing this course, you will be able to:

• Present compelling, data-backed proposals to managers and clients.
• Identify and track key company performance indicators.
• Connect your individual work to the overall company performance.
• Manage your department using data-driven insights.
• Acquire the essential accounting knowledge needed for non-financial roles.

Take the first step towards becoming a confident, data-savvy business professional!