Google Analytics - 如何分析流量更了解你的網站(繁體中文)

Google Analytics is the industry standard for website analytics. Whether you're a marketer, web developer, or product manager, proficiency in Google Analytics is essential. Why? Because digital behavior is meticulously tracked, and understanding what that behavior is unlocks powerful opportunities. This course teaches you how to transform raw data into actionable strategies.

Effective website analysis goes beyond simple statistics. It requires a solid understanding of website concepts and the ability to interpret traffic patterns. These are fundamental skills for anyone diving into web analytics.

We'll guide you from basic concepts to practical interface navigation, using real-world case studies to illustrate key points. Learn how to confidently use Google Analytics and extract valuable insights.

This course is perfect for:

• Aspiring Website Analysts: Build a strong foundation in web analytics.
• Product Managers: Gain the skills to understand user behavior and improve product development. Avoid being misled by PMs with data!
• Web Developers: Optimize website performance based on user interactions.
• UX Designers: Enhance user experiences through data-driven insights.

This course is a collaboration between Ezprice and Cyberspace, led by special guest instructor Iris. Don't miss this opportunity to master Google Analytics!