Find Answers Hiding in Your Salesforce Email, Text, and Chatter

Unlock Insights from Unstructured Data in Salesforce

You're already collecting valuable data in Salesforce – from customer emails and Chatter conversations to detailed case and opportunity notes, and even through Live Chat and chatbot interactions. But how do you transform this unstructured data into actionable intelligence?

This session dives into how to unlock the power of your unstructured data within your Salesforce organization. We'll explore practical methods to augment this information using Natural Language Processing (NLP) techniques.

Learn how to:

• Extract key insights from emails, Chatter posts, case notes, and more.
• Make unstructured data accessible within Lightning Reports for enhanced visibility.
• Leverage Einstein Analytics to gain deeper predictive and analytical capabilities.
• Understand customer sentiment and discover what your customers are really saying about your organization and products.

By harnessing the power of NLP, you can turn raw, unstructured data into a competitive advantage and drive better, data-informed decisions. Discover how to gain a comprehensive view of your customer interactions and improve overall business outcomes.