耳活トークセッションVol.1『MBA(経営学修士)は本当に必要?』〜ビジネスマインドと創造性〜

Unlock Innovation: Creativity & Learning for the Future of Business

Are you curious about how industry leaders are navigating today's rapidly changing world? This 60-minute exploration delves into the essential skills needed to thrive in the future, focusing on creativity and learning. With economic slowdown, population shifts, and the rise of AI, traditional approaches are proving insufficient. Businesses are urgently seeking creative talent and organizations capable of generating new value – new solutions.

This series tackles creativity – a skill often unexplored – from multiple perspectives. Guided by Yuichiro Shibata ("shiba"), a seasoned innovator, we'll uncover practical strategies for applying reskilling to real-world challenges.

Vol. 1: Defining Creativity & the Future of Value Creation

In an era where answers are elusive, the ability to learn and generate new value is paramount. Join Yuichiro Shibata, a veteran of numerous new venture initiatives, as he engages in a conversation with Dr. Hiromi Matsubayashi, an MBA lecturer at Globis University. They'll explore the core of creativity and the importance of continuous learning in today's business landscape.

Meet Dr. Hiromi Matsubayashi (Mappy-san):

Dr. Matsubayashi brings a wealth of experience from both the corporate and academic worlds. After working in overseas sales at a Japanese manufacturer and earning an MBA from the University of Michigan, she specialized in mid-to-long-term strategy and marketing. Her extensive business negotiation experience spans across the US, Europe, and Asia. A pioneer in the Japanese internet market, she launched one of the first online wine shops. For over two decades, she's been a sought-after personality at USEN Studio (Business Book Radio), interviewing leading business figures.

Dr. Matsubayashi currently supports a diverse clientele – from Japanese and foreign companies to online and brick-and-mortar businesses – in developing strategic visions and enhancing organizational performance. Her passion lies in fostering individual creativity, boosting employee engagement, and building next-generation organizations. She lectures at business schools globally and serves as an advisor to various organizations, including government agencies and international organizations.

Dr. Matsubayashi is a prolific author, with numerous publications including:

• "組織の未来はエンゲージメントで決まる" (The Future of Organizations Depends on Engagement)
• "(実況)マーケティング教室" (Marketing Classroom Live)
• "クリエーティブ・シンキング" (Creative Thinking)

Meet Yuichiro Shibata ("shiba"):

Yuichiro Shibata is the CEO and Representative Director of i-ba, a public interest agency. He's also the CMO and Advisor at TechNoam and Avinton Japan. Shibata has led new venture initiatives for major corporations like Toyota (Metaverse "Metapolis"), the Ministry of Economy, Trade and Industry (METI) (Regional Economy Analysis System - RESAS), SoftBank, and Zenrin. He's a practitioner of art and design thinking, providing support for new business development and conducting employee training.

• Creative Management (Art x Design Thinking) Seminar: Over 8,000 participants on Udemy, with over 10,000 total attendees including in-person training.
• Proven Track Record: Successfully supported new venture initiatives for companies like JVC KENWOOD, Itochu Marubeni Technos Steel, and Japan Tobacco.
• Business Training Expertise: Has conducted training for leading companies including Daiwa Securities, Hakuhodo Products, and Takeda Pharmaceutical.
• University Lecturer: Adjunct professor at Kyoto University of Arts and Sciences and Kumamoto University.

This series is for:

• Business leaders seeking to foster creativity within their organizations.
• Entrepreneurs launching new ventures.
• Professionals looking to enhance their learning and reskilling capabilities.
• Anyone interested in the future of business and the skills needed to succeed.

Stay tuned for more episodes exploring the power of creativity and learning in a rapidly evolving business environment.