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Create a Complete Marketing Strategy : Channel Marketing

Learn to build a complete marketing strategy! Master marketing fundamentals and become a marketing expert. Explore various marketing verticals.

27students
33m
Certificate
Tonguc Akbas
Tonguc AkbasMarketing Expert

Course Content

Create a Complete Marketing Strategy : Channel Marketing is an all-levels Skillshare course taught by Tonguc Akbas. It runs 33m, is taught in English, and includes a certificate of completion. 27 students have enrolled. It is a paid course, first published June 2023.

Ready to become a Marketing Expert? This series guides you from zero to a comprehensive marketing strategy. This is class #6, building on previous lessons covering Introduction to Marketing, Market Segmentation, Market Research, and Marketing Communications. If you're new to the series, catch up on Skillshare!

Today, we dive into Channel Marketing: Where to Sell Your Product. Learn how to effectively reach your target audience and drive sales through the right distribution pathways.

Here's what we'll cover:

  • What is Channel Marketing? Understand the core principles and importance of leveraging channels.
  • Channel Marketing Strategies & Their Benefits and Risks: Explore various channel options (e.g., direct sales, retail, online marketplaces) and weigh their advantages and potential drawbacks.
  • How to Decide The Best Channel Marketing Strategy? Develop a data-driven approach to selecting the optimal channels for your product and target market.
  • Real-Life Example of a Successful Channel Marketing: Analyze a case study to see channel marketing in action and learn from a winning strategy.

Mastering channel marketing is a crucial step in building a complete marketing strategy. Stay tuned for more valuable lessons on Skillshare! We'll continue to explore essential marketing topics to help you succeed.

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